BEYOND3D
High-end event visualisation — A'DAM Tower

— Experiences / Stage

Experiences · EN

Stage visuals that carry the story, not interrupt it.

LED content and moving worlds for musicals, theatre and live shows, developed in line with direction, set, light and cue timing, so the image always serves.

Musical & theatreConcert and event productionsLED set

— definition

01 / 06

What are stage visuals?

Stage visuals are moving or static 3D worlds played on LED screens, projection surfaces or projected backgrounds as part of a theatre, musical or live show production. Good stage visuals are not a video clip: they are precisely timed to direction, light and music, and reinforce the story rather than steal attention.

— recent work

06 images

Stage visuals for the musical 40-45 — Studio 100
projectStudio 100Stage visuals for the musical 40-45
High-end event visualisation — A'DAM Tower
projectA'DAM TowerHigh-end event visualisation
Stage set with LED content — musical 14-18, Studio 100
projectmusical 14-18, Studio 100Stage set with LED content
Stage visuals musical De Tocht — LED set ice show
projectLED set ice showStage visuals musical De Tocht
Stage visuals 40-45 — Studio 100
projectStudio 100Stage visuals 40-45
3D design stage content musical 40-45 — Studio 100
projectStudio 1003D design stage content musical 40-45

— for whom

02 / 06

Three types of client this works for.

01

Musical and theatre producers

Complete LED content per scene, synchronised with script, light and set. Experience with large Studio 100 musicals.

02

Concert and show directors

Visual worlds for live shows, theatre tours and TV productions, tightly timed to set list or cue sheet.

03

Set & lighting designers

Visual work that complements the scenographic concept; thinking along with the set and lighting design pipeline.

— approach

03 / 06

How we work, briefly, in four steps.

01

Script & direction as starting point

We work from the scenario, directing concept and cue sheet, not from a loose briefing. The image emerges with the show.

02

Visual direction per scene

For each scene or number a visual world is defined: colour, movement, rhythm, degree of abstraction versus recognisability.

03

Production & sync

Content is rendered at the right pixel and aspect ratio, with timing tuned to the light and sound plots.

04

Tech rehearsal & follow-up

During technical rehearsals we are available for final adjustments, timing, colour or intensity.

— what you get

04 / 06

Concrete delivery, no vague promises.

  • 01Moving visual content per scene or number
  • 02Static backdrops for key moments
  • 03Cue-timed sequences (sync with light/direction)
  • 04Resolution tuned to the LED or projection grid
  • 05Pre-viz images to align direction and set
  • 06On-site support during technical rehearsals

— frequently asked questions

06 / 06

Answers to what clients usually ask first.

What does stage content for a musical cost?
Stage visuals for a full-length musical are estimated per scene / per sequence. A production with around 10 to 20 scenes typically lands between €15,000 and €60,000 depending on complexity, degree of animation and the number of LED zones. Send the production briefing for a concrete estimate.
At what point in a production should we begin?
Ideally you are in conversation with us 8 to 14 weeks before technical rehearsals. Earlier involvement means more room to align with direction, set and light, that is where the difference sits.
How do you deliver content for LED grids?
In the pixel resolution and aspect ratio of the specific LED grid, in production codecs (MOV ProRes, MP4 or unsigned). For complex grids with an irregular shape we deliver mapping-ready files.
Do you work with disguise, MA, Resolume Arena or similar systems?
Yes. Content is prepared for the common media servers and lighting consoles. We align formats and sync with the technical crew.
Can we have adjustments made during the tour?
Yes, smaller revisions (colour, timing, content per city) are usually processed within 1 to 3 working days. For larger changes we plan revision windows.
Do you also make visuals for concert tours and TV shows?
Yes, alongside musical work we have experience with concert productions, award shows and TV formats where LED content has to sit on cue.

— closing / 07

End of reel

Do you have a projectthat must convincevisually?

Send your idea, sketch, moodboard, CAD file or briefing. We translate it into the visual form that makes your project most convincing, stills, animation, stage content or interactive 3D.

— contact

Email
info@beyond3d.nl
Response time
1 business day
Location
Netherlands